Wednesday 27 April 2016

Tecno, Itel & Infinix To Start Manufacturing In India

These three smartphone brands are without a doubt three of the top smartphone brands in Africa right now.

In recent years, Tecno has been at the top of the African mobile market and recently, we have seen infinix rising to an really high spot and itel is just there not really conquering grounds but not so far behind too. With this, it is safe to say that Transsion Holdings, the parent company of these three smartphone brands(infinix, Tecno & iTel) has completely conquered the African mobile market and they are currently planning to move their manufacturing base to India.

N.B - To those who don't know, Infinix Tecno and itel are all owned by the same company(Transsion Holdings).

According to Sudhir Kumar, CEO iTel India;
The idea is to shift the whole manufacturing to India over a period of time.

Transsion Holdings is already planning to have a factory in Noida, India.

In India, infinix, Tecno & iTel will have to compete against already known brands like Micromaxx, Karbonn, Maxx and others. It is a full market already and for the new brands to get a reasonable market share, they need a good marketing strategy.

Transsion Holdings already made its name in Africa where all its smartphone brands are known and widely accepted. Makes you wonder they are moving their manufacturing base to India instead of the African countries where their brands are already known.

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