Thursday 7 July 2016

Blackberry Ends Production Of Classic Devices

As blackberry is gradually moving closer and closer to extinction, a new announcement by Blackberry's C.O.O and General Manager for devices has further sped up the process.

Blackberry stop producing classic

Ralph Pini, Blackberry's C.O.O and General Manager for devices in a blog post said that;
Sometimes it can be very tough to let go. For BlackBerry, and more importantly for our customers, the hardest part in letting go is accepting that change makes way for new and better experiences.

He continued saying;
To keep innovating and advancing our portfolio, we are updating our smartphone lineup with state of the art devices. As part of this, and after many successful years in the market, we will no longer manufacture BlackBerry Classic.

For many years, Classic (and its BBOS predecessors) has been in our portfolio. It has been an incredible workhorse device for customers, exceeding all expectations. But, the Classic has long surpassed the average lifespan for a smartphone in today’s market.

We are ready for this change so we can give our customers something better – entrenched in our legacy in security and pedigree in making the most productive smartphones.

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